CAYLI CAVACO RECK

 

CAYLI CAVACO RECK may be the only woman on the planet whose parents both worked at American Vogue. Immersed in a world of high fashion, famous photographers and elite hair and makeup talent all throughout her teens and 20s, Cayli parlayed that knowledge and exposure into her own early career. After graduating from Bennington College, Cayli dove into a succession of magazine jobs, serving as fashion and accessories editor for such titles as Teen Vogue and Elle Décor, to name just a few. In between staff positions, Cayli designed sets for Patrick Demarchelier, Michael Thompson and other esteemed photographers. And when her friend Zac Posen needed someone to step in as collection director while his sister was on maternity leave, the young designer entrusted Cayli with that pivotal role. But throughout those fashion-centric years, Cayli was developing her true professional calling: becoming a completely self-taught expert in beauty. While building a growing clientele of beauty brands seeking her branding expertise, Cayli was also learning everything she could about skin function and physiology, ingredients, formulation and cutting-edge scientific advances. And because hormones play such a pivotal role in how skin behaves, Cayli was becoming exceedingly knowledgeable about endocrinology, too. Yes, Cayli had always been the go-to resource for friends seeking the best facialist or dermatologist in New York City. Now, she was becoming a skin diagnostician – with the full capability of prescribing a gamechanging protocol - in her own right. To document some of what she was learning, as well as to share her own personal skin challenges, Cayli started an Instagram account, “Knocking On Forty” Instantly, she struck a chord with followers, many of whom chimed-in with comments while she live-streamed her nightly skincare routine. The success of Knockout Beauty on Instagram, combined with her growing passion for helping women achieve their skin goals, led Cayli to where she is now: Knockout Beauty, a 360-degree, full-service business that encompasses both highly in-depth, one-on-one virtual skin consultations and meticulously curated retail spaces in New York City, Bridgehampton, Los Angeles, and a franchise in Locust Valley.